Social Mum of the Week – Nicky Masson

This week we’re talking to Nicky, who is a member of our Social Mums Leicester Facebook Group. She talks to us about what inspired her to become a business coach and why she loves Instagram and Facebook.

TELL US A LITTLE BIT ABOUT YOURSELF AND YOUR FAMILY

Hello, I’m Nicky and I am mum to two boys, 4 and 6, and I live in Market Harborough. I feel blessed to live in such a beautiful part of the country. We can stroll in to town at the weekends and have access to great restaurants, cafes, country parks and there is an abundance of small businesses in this area which I love. I’m originally from Nottingham but have moved around a fair bit, living in Wales, Kent and even Ibiza! But this is where I call home now.

WHAT IS YOUR BUSINESS?

I’m a Business Coach and I show business people how to remove their mental blocks, increase emotional intelligence and succeed faster. I work with my clients on a 1:1 basis and all sessions/programs are completely bespoke to the individual needs and desired outcomes. All sessions are carried out on line so you can be in the comfort of your home or office, and it gives me the ability to reach more people.

I am really passionate about supporting local businesses too so I also host live masterclasses where you can come along and learn time tested and proven ideas that will help you to succeed and achieve your goals faster than you ever thought possible.

WHAT INSPIRED YOU TO START YOUR BUSINESS?

I set up my business in early 2017 because I have a passion for helping people and believe that anyone can change the direction of their life. Whether that is overcoming mental trauma, eliminating something that is blocking them like a fear or a limiting belief, or perhaps it’s simply learning ideas and strategies they need in order for them to succeed both personally and professionally. I am a firm believer that our past doesn’t define who we are, and that anyone can be, do or have anything they want in life.

Working with business people is really rewarding because we can see real tangible results, and when you get that light-bulb moment change can happen really fast! The tools and strategies I teach will stay with you for life and providing you apply them, you will see results – its like the gift that keep on giving!

WHAT SOCIAL MEDIA PLATFORMS DO YOU USE AND WHY?

My preferred social media platforms are Facebook and Instagram at the moment. I do have accounts on LinkedIn and Twitter but if I try and focus on too many then I find that I spread myself a bit thin. I particularly love the visual aspect of Instagram and that you can make the grid look pretty and eye catching! I find that its a great way of getting across my brand values and really showcasing who I am and what I do. In terms of Facebook then I like the fact that you can use your main profile, a page and a group to market your business, albeit in slightly different ways.

WHAT DO YOU FIND MOST CHALLENGING ABOUT MARKETING YOUR BUSINESS ON SOCIAL MEDIA?

The most challenging aspect for me is keeping up with the consistently of putting out great content. This is where great planning comes in! It does take a lot of time but it is time well spent and I am also looking for ways to improve my on line presence.