Start Your Social Media Management Business
Become a freelance social media manager in only 12 weeks – no experience needed!
“For anyone looking to become a Social Media Manager this is THE Programme for you. “
– Carina Leney
Are you looking for a flexible career that will work around the kids?
Would you love to quit the 9-5 and build a business you can be proud of?
Maybe you already fell into social media management but are looking for training and support to turn it into a proper business and fill the gaps in your knowledge.
Join the 12 week Social Media Manager Programme
“I really enjoyed the Social Media Manager Programme. This course helped me change career paths and gave me the skills and confidence to start my own business.”
– Wing Hang
The Social Media Manager Programme has been designed to give you up-to-date strategic training on using the key social media platforms so you have the knowledge to confidently manage them for clients.
We’ll also teach you how to build a successful social media business and get you set up with a brand and mission you’ll be passionate about.
The next Programme gets started on Monday 23rd September 2024 and will run for 12-weeks with a break at the end of October for half term.
Sign up today and spread the cost over 6 interest free instalments.
“I have done a variety of social media courses from very expensive to very affordable, but this was by far my favourite. I managed to get my first paying client before I graduated.”
– Simone Mardell
The Social Media Manager Programme will give you the skills needed to attract and find your dream clients and show you how to build relationships and work with them like a pro.
The programme is run entirely online and uses a mixture of live Zoom training sessions as a group, recorded training that you can work through in your own time, 1:1 sessions with your mentor and a dedicated Facebook group for peer and mentor support.
You will need to dedicate around 5 hours per week to get the best from the programme and this is how the modules are structured.
We will also work on building your business and brand and making sure you stand out as a social media expert.
What past participants have to say
★★★★★
Thank you Gemma for this fabulous programme. I am now armed with the knowledge and confidence to add Social Media Management as a service for my growing business and am incredibly excited for all the plans ahead.
Carina Leney
Casa marketing
★★★★★
I can’t rate the Social Media Manager Programme highly enough. They cover absolutely everything and in so much detail with ongoing support too. As an added bonus I have some wonderful new work colleagues who I know will go on to be lifelong friends.
Claire Clark
Juniper Bloom Social Media
★★★★★
I managed to get my first paying client before I graduated. This course gave me the skills and confidence to write my proposal and onboard my client. It is literally a one stop shop course to start your business, develop your skills and confidence and start working with clients.
Simone Mardell
Social Media Strategist
What’s included?
✓ Learning
12 Months access to our fully updated course materials with over 100 step-by-step training videos in bite sized chunks.
✓ Live Training
Weekly Live Learning sessions via Zoom where you will get access to the very best social media experts in their field.
✓ Tasks
Weekly tasks that encourage you to put your new skills into practice as well as build your own business plus feedback from your mentor.
✓ Coaching
6 Group coaching sessions with a Life and Business Coach to help you overcome any personal and professional obstacles.
✓ Tools and Templates
Lifetime access to our Social Media Manager Essentials Pack with all of the downloadable tools and templates that are vital for any Social Media Manager.
✓ 1:1 Mentor Support
Three 30 minute 1:1 sessions with your mentor and social media expert that can be used to cover anything else you’re struggling with.
✓ Facebook Group
A dedicated Facebook group exclusively for those who are taking part in the Social Media Manager Programme where you can get peer and mentor support.
✓ Peer Support
A group of other women all going through the training at the same time to help and support you.
Plus ongoing support..
Everyone joining the Social Media Manager Programme gets 12 months access to the Social Mums Members Community worth £240 completely free.
This will help you keep up-to-date with the latest Social Media news and best practices.
Ready to become a successful freelance social media manager?
The Social Media Manager Programme got started on Monday 23rd September 2024
Secure your place with an initial payment of only £165.84 today
We’d love you to join us.
“I’ve often thought about adding social media management to my offering of marketing services. This programme talked me through all the elements of social media marketing and provided me with the tools and documents required from set up to launch.
The course was in bite-sized achievable chunks throughout the week and I loved the practical set up element that Gemma went through week by week.
The live learning sessions were a bonus and gave me the opportunity to connect with experts in the field.
After completing the 12-week course I feel equipped and ready to offer the service and I have a team of friends I can bounce ideas off as well.“
– Fatema Haji – Soaked In Social
Meet your mentor
This programme will be taught and mentored by the founder of Social Mums, Gemma Lloyd.
Gemma has over 18 years experience in marketing, working as an account manager in the UK’s third largest regional creative agency with clients such as Sky Bet and The Law Society.
In 2015 Gemma retrained by doing the Digital Mums social media management course in a bid to find a more flexible career to fit around her two young children. She hasn’t looked back and has since worked with a large number of parent focused businesses, some managing their social media long term and others on shorter term campaigns to launch new products or services.
“Gemma is absolutely fantastic. She is not only incredibly knowledgeable, she is able to impart her knowledge in a way that anyone can understand. She is also great fun and her sessions are never dull.”
– Lynne Meek
Meet your coach.
As part of the Programme there will also be six 1-hour group coaching sessions with Life, Business and Career Coach Emma Jefferys aka Action Woman.
These sessions will cover;
- How to do business on YOUR terms and based on your own personal definition of success.
- Facing imposter syndrome head on and building your self belief.
- Your money mindset and how to get it working for you not against you.
- Overcoming overwhelm so that you can make the most of your time and be as productive as possible.
- How to sell in a way that is authentic to you
- And anything else that comes up for you as you journey through the programme. These live coaching sessions are about YOU so will be adapted to address the things that you need.
What’s Involved?
You will need to dedicate around 5 hours per week to get the best from the Social Media Manager Programme.
This will consist of a 1.5 hour live Zoom training session as a group each week, the days and times of these sessions will vary and if you can’t make the session live you’ll be able to watch back a recording at a time that suits you.
There will also be 1-2 hours of prerecorded training each week for you to work through in your own time. But don’t worry if you fall behind you’ll be able to catch up on these when it suits you.
Plus you will also receive six 1 hour group coaching sessions throughout the Programme with our life and business coach. Again if you’re unable to make these sessions live you’ll be able to watch them back.
The remaining time will be needed for the weekly tasks that will not only encourage you to put your new skills into practice but also work on building your own business and brand and making sure you stand out as a social media expert.
You can get feedback from your mentor on all completed tasks if you wish to make sure you’re on the right track.
You will also get three 30 minute 1:1 sessions with your mentor during the Programme which can be used to cover anything you’re struggling with in more detail or to work on developing your own business plans.
The weekly schedule
Module 1
23/09/24
Programme welcome and getting started with social media marketing
- Setting up your own social media profiles
- The importance of branding and developing a brand toolkit
- How to carry out social media audits
- Optimising the platforms
Module 2
30/09/24
How to strategically use social media for clients
- Setting SMART social media goals
- Creating user personas
- Choosing the right platforms
- Writing a mission statement
- Perfecting your tone of voice
- Competitor Analysis
Module 3
07/10/24
Managing Facebook Business Pages and Groups
- How to create and grow a Facebook Page
- Creating engaging content to share on the platform
- Understanding Facebook Insights
- When to use a Facebook Group
- Growing and managing a Facebook Group
- Plus creating a content plan for your own social media platforms
Module 4
14/10/24
An introduction to Facebook and Instagram Ads
- Using Ads Manager
- Setting up a Facebook Pixel
- Choosing ad objectives
- Creating the right audience
- Measuring and reporting your results
Module 5
21/10/24
Getting the best from Instagram
- How to create and grow an Instagram Business profile
- Learn how to strategically post to all areas of Instagram
- When and what to post for maximum results
- Perfecting an Instagram style
Module 6
04/11/24
Developing your Instagram Strategies
- Understanding the Instagram algorithm
- Making use of Instagram Insights
- Our recommended hashtag strategy
- How to use Reels like a Pro
Module 7
11/11/24
Using X (formerly Twitter) and Threads for Business
- Setting up an X account
- What and when to post including Chats
- Understanding X Analytics
- Social Audio and Spaces
- Using Instagram Threads for Business as an alternative
Module 8
18/11/24
Understanding LinkedIn Profiles and Company Pages
- How to optimise your profile to find clients
- What and when to share on the platform
- Setting up and managing company pages for clients
- How to find and target your ideal clients on LinkedIn
Module 9
25/11/24
Using TikTok for Business
- Setting up a TikTok business account
- How to create TikToks for yourself and clients
- Best practices on the platform
- An introduction to running Ads on TikTok
Module 10
02/12/24
Creating great content and strategic campaigns
- The importance of video and how to use it for clients
- How to repurpose content to save time
- Making use of scheduling tools
- Writing great copy for social media
- Understanding and setting campaign objectives
- Utilising the power of Influencer Marketing
- Running successful competitions and giveaways
Module 11
09/12/24
Finding and working with clients
- Finding new or better clients
- Deciding on your niche
- The onboarding process
- Managing client expectations
Module 12
16/12/24
Getting started as a Social Media Manager
- How much to charge
- Everything you need to go freelance
- Putting together a client agreement and template
- Other services you can offer
- How to get and stay organised
- Useful tools to make your life easier
- How to create comprehensive client reports
- Important advice from experienced Social Media Managers
Additional Help and Support
You will join a dedicated Facebook group exclusively for those who are taking part in the Social Media Manager Programme where you can get peer and mentor support.
You will also have 1:1 access to your mentor via Facebook Messenger where you can get feedback on your tasks.
There will also be a Messenger Group set up for your cohort to get to know each other as well as support each other through the programme. This was incredibly valuable to our previous graduates and they have made lifelong friends.
“Gemma is great and was very supportive throughout the course. I was able to learn alongside other incredible women who I have also learnt a lot from. We all supported each other throughout the course and even beyond. It has been an amazing experience and opportunity to meet a lot of wonderful people.”
– Wing Hang
What is the investment?
Places on the programme starting on 23rd September 2024 with Gemma Lloyd will be limited to only 15 and will be allocated on a first come first serve basis.
The cost of the 12 week programme if paid in full is £995.
There is also the option to spread the cost over 6 interest free monthly installments of £165.84.
It includes over £2,000 of value
- 12 Months access to our fully updated course materials with over 100 step-by-step training videos worth £495
- Weekly Live Learning sessions via Zoom where you will get access to the very best social media experts in their field worth over £550.
- Lifetime access to our Social Media Manager Essentials Pack with all of the downloadable tools and templates that are vital for any Social Media Manager worth £195.
- 6 Group coaching sessions with Life and Business Coach Emma Jeffrey worth over £360.
- 12 months access to the Social Mums Members Community with weekly Live Masterclasses worth £240.
- Three 30 minute 1:1 sessions with your mentor Gemma Lloyd worth £210.
- A dedicated Facebook Group for peer and mentor support, plus a group of other women all going through the training at the same time to help and support you – priceless!
That’s over £2,000 of value for only £995.
Would you like to chat?
If you’re not sure if the Social Media Manager Programme is right for you, book a free no obligation chat with Gemma to get all your questions answered.
Frequently Asked Questions
Do I have to be a mum to take part in the Programme?
No, most definitely not. Most of the social media experts who teach the Programme are mums, so we’re completely aware of the juggling involved in being a mum and running a business but this doesn’t mean you have to be a mum to join.
Do I need a background in Marketing to get the most out of the Programme?
No you don’t. Participants in our previous Programmes have come from all backgrounds and while some may have had experience in Marketing it certainly isn’t necessary to go on and have a successful career as a Social Media Manager. We will teach you exactly how to strategically manage social media for clients and how to market yourself as a Social Media Professional.
How long will I get access to the Programme materials for?
You will get lifetime access to our Social Media Managers Essentials Pack which contains all of the tools and templates you need to run your business as a freelance Social Media Manager. You will also get 12 Months access to our fully updated course materials with over 100 step-by-step training videos that teach you how to use the social media platforms effectively for clients, how to build a successful social media business and how to find the clients of your dreams.
I’m currently working full time, can I fit the Programme around my job and busy life?
Lots of our past participants have completed the 12-week Programme while also working full time. You need to dedicate around 5 hours per week to get the best from the training but this can be split into small chunks throughout the week. We’ve made all of our training videos short and concise so you squeeze them into your busy day. We also offer flexibility when it comes to the 1:1 sessions, so these can be scheduled during the evening if that works better for you.
I’ve taken time out of my career to be a full time mum, will this Programme help me get back to work?
Yes mostly definitely. If you’re ready to build a flexible social media business on your terms, that fits around your busy life as a parent, becoming a freelance social media manager is perfect for you. We also understand that confidence is something that anyone who has taken time away from work can struggle with, which is why you’ll also work with a life and career coach to build your self belief.
Do you offer a payment plan?
Yes. You can spread the cost of the Social Manager Programme over 6 interest free installments of £165.84.
More from our past participants
“Gemma has everything covered and more – all in easy to follow modules with a supportive Facebook group running alongside the programme with your cohort pals!
This programme is also great for anyone looking to seriously up their Social Media game and know all there is to know about platforms, trends, insights and insider tips and tricks.
The Tools provided alongside practical and real time knowledge and ‘know how’ are what makes this course stand out from the rest.
This was really important to me as I needed to learn REAL skills that I could use from the get go. I got this and so much more. With regular guest speakers and access to experts you were spoilt with what you had available during the 12 Week Programme.
– Carina Leney – Casa Marketing
“It started at the beginning with branding, goals and business strategy and then allowed me to work on my business week on week, encouraging me to put my new skills into action whilst actually building my audience on my social platforms.
As a result I managed to get my first paying client before I graduated.
This course gave me the skills and confidence to write my proposal and onboard my client.
This is literally a one stop shop course to start your business, develop your skills and confidence and start working with clients.
Thank you Gemma!”
– Simone Mardell – Social Media Strategist
Ready to become a successful freelance social media manager?
The next Social Media Manager Programme got started on Monday 23rd September 2024.
Secure your place with an initial payment of only £165.84 today
Welcome to Social Mums 